PayPal Ads
The company is promoting measurement results for advertisers on its shopping data as of June 2026.
What it is
Advertising product that lets merchants run and measure ads on PayPal's platform, with reporting on the results they generate.
Why it matters to the stock. Retail-media income carries higher margins than payments fees and is one of the other value-added services that PayPal is trying to grow.
News
PayPal Ads publishes Adorama and Best Buy campaign results at Cannes
PayPal Ads released advertiser results from Adorama and Best Buy, arguing that its cross-merchant Transaction Graph and Storefront Ads drive measurable sales growth.
Product