Prebiotic-fiber zero-sugar sodas (pilot)
Regional test of Coca-Cola Zero Sugar, Sprite Zero Sugar and Fresca with prebiotic fiber begins late October 2026.
What it is
A limited test of Coca-Cola Zero Sugar, Sprite Zero Sugar and Fresca, each made with 6 grams of prebiotic fiber and no sugar. The pilot is limited to parts of New York, New Jersey and Pennsylvania, and the company will decide next steps from consumer response.
Why it matters to the stock. This is a test of whether a fiber-based health claim can move the zero-sugar portfolio. It is small now, but a national rollout would be a meaningful product shift.
News
Coca-Cola lines up January 2027 Core Power Banana and POWERADE zero-sugar launches
Coca-Cola's 2027 lineup includes Core Power Banana in January 2027, in 26 gram and 42 gram protein versions, its first new flavor in almost a decade.
Product